MASNAVI / WORK & IDEAS
WhatBot: messaging inside business workflows.
Connecting messaging with customers, receipts and business communications, from CRM applications and bots to sale-receipt delivery.
WhatBotMESSAGING / CUSTOMER AUTOMATION
DOMAINMESSAGING / CUSTOMER AUTOMATION
FOCUSArchitecture, product & execution
SELECTED TECHNOLOGIESWhatsApp · CRM · Receipt delivery · Messaging
The challenge
Business messaging is more than a way to send text. Connected with customer records and sale events, it can become part of service delivery.
The approach
The WhatBot family includes a CRM application, incoming and outgoing message models and WhatsApp service interfaces. CERP also contains receipt-delivery services and background jobs using WhatsApp as part of the post-sale workflow.
Scope of work
- Customer and messaging CRM interface
- Incoming message and send-request models
- Messaging services within the product
- WhatsApp receipt delivery after a sale
My role
Development, localisation and integration in the Yasna retail ecosystem, with a focus on practical store operations.